Over the last 18 months, the industry have shifted dramatically in response to competitive pressure. These changes demonstrates the reality of adapting quickly in a rapidly evolving competitive arena.

One key insight emerges from our reporting: what succeeded in the past rarely succeeds today or in the future.

The difference between winners and losers increasingly comes down to how quickly organizations can adapt their practices.

The real significance reaches well beyond the obvious changes. Appreciating these nuances is essential for leaders planning to maintain advantage.

Key Insights

• Emerging standards are transforming the manner in which companies handle operations.
• Legacy strategies regarding reliability require comprehensive rethinking.
• The path forward relies less on particular platforms and increasingly depends on strategic thinking.